Tag Archives: marketing

Promotion of Pharmaceuticals: Issues, Trends, Options by Edited by Dev S. Pathak, Alan Escovitz & Suzan Kucukarslan

Promotion of Pharmaceuticals: Issues, Trends, Options by Edited by Dev S. Pathak, Alan Escovitz & Suzan Kucukarslan soon to be available at the outstanding BookLovers of Bath web site! Published: New York, London & Norwood: Pharmaceuticals Products Press, 1992, Hardback. … Continue reading

Posted in BookLovers of Bath: The Shop! | Tagged , , , , , , , , , , , , , | Leave a comment

Pharmageddon by David Healy

Pharmageddon by David Healy soon to be presented for sale on the outstanding BookLovers of Bath web site! Published: Berkeley, California: University of California Press, 2013, Paperback. First in this, paperback, edition. From the cover: David Healys comprehensive argument against … Continue reading

Posted in BookLovers of Bath: The Shop! | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Key Account Management: Tools and Techniques For Achieving Profitable Key Supplier Status by Peter Cheverton

Key Account Management: Tools and Techniques For Achieving Profitable Key Supplier Status by Peter Cheverton newly listed for sale on the fantastic BookLovers of Bath web site! Published: Kogan Page, 2008, Paperback. 4th (revised) edition. [First Published: 1999] From the … Continue reading

Posted in BookLovers of Bath: The Shop! | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

The Rebel Sell: How the Counter Culture Became Consumer Culture by Joseph Heath & Andrew Potter

The Rebel Sell: How the Counter Culture Became Consumer Culture by Joseph Heath & Andrew Potter newly listed for sale on the fantastic BookLovers of Bath web site! Published: Capstone, 2005, Hardback in dust wrapper. From the cover: With the … Continue reading

Posted in BookLovers of Bath: The Shop! | Tagged , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

The Visible Persuaders by Denis Thomas

The Visible Persuaders by Denis Thomas hits the £1 shelf in my shop. Hutchinson, 1967, Hardback in dust wrapper. From the cover: THE VISIBLE PERSUADERS is a fresh assessment of how the advertising industry thinks and works. It rejects the … Continue reading

Posted in BookLovers of Bath: The Shop! | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry by Paul Zane Pilzer

The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry by Paul Zane Pilzer hits the £1 shelf in my shop. John Wiley & Sons, 2003, Paperback. A Later Printing. From the cover: How to make … Continue reading

Posted in BookLovers of Bath: The Shop! | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Resisting McDonaldization by Edited by Barry Smart

Published by Sage, 1999, Paperback. Condition: Very Good. See this book on my web site? First in this, paperback, edition. From the cover: Resisting McDonaldization brings together leading European, American and Australasian social and cultural analysts to engage in a … Continue reading

Posted in Books For Sale | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment